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Parking Management System
How do customers check parking availability of parking products?
Based on the criteria entered into the search area (dates, times, codes, etc.), the system will present all parking options available in real-time.
How does the Space Genius system allow customers to easily check parking availability by parking product with pricing options?
The Space Genius platform is an omni-channel solution with capabilities to operate:
- Multiple facilities, products, and channels for pricing and inventory
- Multiple ancillary services
Based on the criteria entered into the search area (dates, times, codes, etc.), the system will present all parking options available in real-time.
How many steps are required for a customer to make a booking?
Space Genius user friendly booking platform that requires only Three Easy Clicks:
- Enter dates/times
- Select available options
- Add customer info along with payment information to confirm selection
What does omni-channel mean?
Omni-channel is a software capability used to offer businesses marketing segmentation capabilities and to offer customers a fully integrated experience across multiple demand channels.
For businesses, omni –channel gives the parking operator the ability to set up, manage, market, track and analyze results for multiple:
- Accounts (corporate accounts, employee accounts, etc)
- Ancillary Services
- Facilities
- Promotions and pricing tiers (coupons, online promotions with codes, social media offers, etc.)
For customers, omni-channel offers a seamless and unified customer experience. A customer can begin and continue their buying experience on one channel and continue on another, such as:
- Physical locations
- Web
- Social media
- Live chat
- Mobile
- Telephone
What types of payments are accepted?
Space Genius software supports all major credit cards.
Does the system allow for blackout periods?
Yes. This is a system function that allows the customer to “black out” a location, channel, or product. This can be extremely helpful, especially during busy seasons.
When a blackout is in place, any reservation booking with a date range that includes any of the dates in the blackout will return no available inventory.
Reservations: Real-Time, Cloud Reservation Software
How does the reservation system function?
Space Genius customer interface features a real-time, cloud-based online parking reservation system for a Client to manage rates, inventory, and ancillary services through a single-point dashboard while offering full-service convenience to customers.
How accurate is the technology for real time availability information, and what affects it?
Our system provides 100% accuracy as it pertains to displaying real-time information to the user. The Space Genius reservation system currently processes over 100,000 new, modified, and canceled reservations per month in a real-time environment. The system currently stores over 2 million records and over 10,000 rates.
In addition, the platform is hosted on the world’s largest hosting network.
What does cloud-based mean?
Cloud-based is a computing term meaning a system is based on the internet making it readily available on demand.
Is your system integrated with any travel management companies?
Yes, the Space Genius platform is integrated into the world’s largest expense management company Expensify.
Does your system provide email confirmations?
Yes. Each reservation, modification, and/or cancellation generates an automatic email confirmation sent to the booker’s email address on record.
These email confirmations are 100% customizable by the operator, including:
• Adding your branding
• Ordering the content in the order that makes sense for your customers
• Providing coupons for future bookings
• Adding images, Google maps, and more
Can booking customers modify or cancel reservations?
Yes. Modifications and cancellations are easily made and followed by an automated confirmation to the customer’s email on record.
Operators can apply non-refundable fees to reservations for end-user cancellations. The fees can either be set up:
• As a fee that the user sees in the receipt line items or,
• Subtracted from the final refund total of a cancellation
With many of the uncertainties associated with travel and leisure, it is critical to manage revenue through cancellations as well as bookings.
What does real-time mean?
Real-time defined: “of or relating to a system in which input data is processed within milliseconds so that it is available virtually immediately as feedback.”
This function gives the software the ability to show and give information as it actually happens, in real-time.
What is the benefit of real-time?
Parking Operator Benefit: With real-time capability, an operator can see parking inventory and reservations as they happen to make better management decisions.
Parking Customer Benefit: A parking customer can book a reservation based on what is available at that time, and receive immediate confirmation of the reservation.
What is the benefit of a cloud-based system?
Space Genius uses a cloud-based system because it is the industry’s best way to ensure security, enhance functionality, and increase capacity.
It is also the most efficient method of online management because it does not require local office staffing and training.
Is your system integrated with PARCS or payment gateway companies?
Space Genius is integrated with many major PARCS companies, with the capability of future integrations.
Revenue/Yield Management
What is yield management (aka revenue management)?
“A variable pricing strategy, based on understanding, anticipating, and influencing consumer behavior in order to maximize revenue or profits from a fixed, time-limited resource (such as airline seats or hotel room reservations or parking inventory)”
Space Genius can help parking operators determine the right price, at the right time, based on the right available inventory to optimize revenue/yield.
Our technology provides airport parking operators with a solution like those used by the airline, hotel, and car rental systems.
How are yield management systems used to maximize revenue?
Using Space Genius, parking operators can make more intelligent and strategic decisions using these yield management elements to maximize revenue:
- Dynamic pricing: the use of flexible pricing strategies based on customer behavior
- Customer data analysis: reporting tool used for understanding, anticipating, and influencing consumer behavior
- Inventory Allocation: assigning spaces to specific price tiers, based upon demand forecast and dynamic pricing structure, just like an airline or hotel
Customer Loyalty
How does the customer loyalty feature function?
The Space Genius customer loyalty software allows a parking operator to define a point system while allowing parkers to redeem and review their loyalty points online 24/7.
Customers can easily quote, reserve, and prepay parking in a dynamic environment. Our proven system provides integrated solutions between any device and database allowing your management to access critical information in a real-time environment.
Operators have a full view of customer transaction and accrual history and can add promotional points to loyalty accounts based on sign-up bonuses, booking dates, and the time the customer parks.
Our customer loyalty function is white-labeled into the parking operator’s website and other marketing channels.
Is this functionality a part of your system or is it integrated into a third party system?
Yes, loyalty is part of our system.
Loyalty will be deployed on your website and other channels for online customers to easily quote, reserve and prepay parking in a dynamic environment. Our proven system provides integrated solutions between any device and database allowing your management to access critical information in a real-time environment.
Marketing for Parking
How is marketing utilized with the parking management software?
In the reservation process, customer data is collected and stored for later retrieval for analysis and marketing purposes. Using this data the parking operator can segment customer records by different criteria for strategic SEO, PPC, social, email and channel marketing.
Can your system integrate with a parking operator website?
Yes, as a white-label system our customer interface seamlessly integrates into parking operator’s website with the same design elements. iFrame integration is an option for Client.
Can your parking management system integrate with third parties, including airlines, travel agents and corporations?
Our platform is the only parking reservation system in a true omni-channel environment. In short, the parking operator would be able to produce unlimited reservation channels for third parties. Moreover, each third party client could be set up with their own pricing and inventory structure as well as promo codes.
How is customer privacy assured?
Space Genius software is in a Microsoft environment and offers a range of best-in-class security products from established software security companies.
Our product also uses “tokenization” for an added level of credit card security. While some systems store encrypted credit card numbers in their databases, we have partnered with card processors that encrypt the card data and store it in their ultra-secure servers. In turn, the processor sends a token for that stored card back to our database in a matter of seconds. This “token” is used for card-on-file transactions to ensure card data is secure. This means you don’t need to worry about security, reliability, software upgrades, or internal IT costs.
Customer Booking Experience
How does Space Genius offer a better customer booking experience?
Because our technology is the most advanced in the industry, Space Genius offers customers the best reservation experience through:
- Convenience – Customer online reservation and prepay
- Security – PCI compliant system allows secure online payments
- Accessibility – Customers can view and print receipts
- Communication – Special announcements can be made directly to customers
Does a customer have to have a physical confirmation?
While a customer can show a physical confirmation, the system supports lookup by another identifier and there are several options to retrieve a record.
Email confirmations can also be used to provide offers and coupons to customers. They are customizable by the operator, including:
• Adding your branding
• Ordering the content in the order that makes sense for your customers
• Providing coupons for future bookings
• Adding images, Google maps, and more
Can a customer modify and/or cancel a booking before entry into the parking facility? If yes, describe the process.
Yes, a customer can modify and/or cancel a booking before entry. Parker is required to enter Confirmation Number and Last Name.
Operators can apply non-refundable fees to reservations for end-user cancellations. The fees can either be set up:
• As a fee that the user sees in the receipt line items or,
• Subtracted from the final refund total of a cancellation
With many of the uncertainties associated with travel and leisure, it is critical to manage revenue through cancellations as well as bookings.
What information is contained in the confirmation?
Information contained in the booking confirmation is:
- Customer profile
- Policies
- Payment information
- Loyalty redemption
How does the customer access the lot?
Customer accesses the lot with an access identifier such as bar code, credit card, license plate, and transponder (if the PARCS provider is capable of reading RFID). Some identifiers allow for hands-free access into the car park.
How far in advance can a booking be made?
Because Space Genius’s system is real-time, bookings can be made within seconds in advance of entry. Our system allows a booking to be made in advance up to 365 days by channel.
What method of delivery is used for booking confirmations?
The method of delivery is instant email notifications.
Can a customer create an account?
Yes, a customer account is created online during or outside the booking process. Customer profile payment information is required.
What are the benefits of having an account?
For the parking operator, a customer profile allows for customer data collection that can be used to know your customer demographic and to execute personalized marketing strategies accordingly.
For the parker, having an account makes parking reservation simple, fast and secure.
Does your system allow a customer to purchase non-parking products at some point in the booking path?
Yes. Non-parking ancillary services can be purchased and can include auto services, pet boarding, dry cleaning, or other.
Smart Parking Support
What are your system uptime statistics?
Space Genius’s system uptime is 99.8%.
What type of assistance is offered when there are issues with the technology?
Space Genius’s US-based phone and online Support Operations are available 24/7/365.
How do you assist customers when your technology doesn’t work or they don’t understand how to use it?
Space Genius trains the designated staff to troubleshoot basic issues. We recommend attendants on-site to troubleshoot issues.